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It would be too simplistic to say that digital marketing is marketing your products and/or services online. Just like an onion, there are multiple layers to digital marketing.
The 6th annual Malta Competition and Consumer Affairs Authority (MCCAA) 2021 Awards were held, on December 1st, 2021, bringing together CEOs, Company Founders and leading brands from across the Maltese Islands.
Every day, thousands of people in Malta use Google to search for something they need. Search engine optimisation (SEO) gives you the opportunity to get in front of these people, who are actively searching for your products or services on the internet. This article explores 8 reasons why SEO could be the profit-machine you’ve been looking for all along.
Many small business owners in Malta lack information regarding the potential benefits a marketing agency could bring with it. This article breaks down why a marketing agency could be the best investment you’ll make this year.
Today’s mobile-driven economy has become faster than ever before. Your brand must be ready to reach consumers at a variety of touch points, offering an equally immersive experience on each one.
Is your advertising passing on more customers to your competitors? The Advertising Paradox Imagine you own a store located in a shopping mall. You want more foot traffic to end up in your store, so you decide to invest in some advertising. You invest in an advertising campaign which works, bringing in thousands of new
The Fallacy of the Digital KPI. Digital KPIs can make you or break you As professional marketers, successful advertising campaigns are the pinnacle of our careers. They bear the fruits of our labour, as we watch our clients get the results they dreamed of, enabling us to retain those clients. Right after launch, we closely
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